English football team Watford Football Club is taking a unique approach to fundraising by offering 10% of its equity to investors, which includes its loyal fans. In a groundbreaking move, the club will be selling traditional ownership shares on the Republic platform, opening up an opportunity for supporters to have a stake in the team’s success.
The decision to sell a portion of the club’s equity is aimed at raising approximately £17.5 million ($22.3 million) to support various initiatives within the organization. By offering shares at £12.44 ($15.88) each, Watford FC is providing fans with a chance to contribute to the growth and development of the club in a tangible way.
According to Watford FC Chairman and CEO Scott Duxbury, the club is dedicated to enhancing its brand and performance through the equity sale. By involving a wide range of investors, including fans, in the ownership structure of the club, Watford FC is allowing supporters to play a more active role in shaping its future.
Through its partnership with Republic, the football club hopes to attract a diverse group of investors who may not have participated in a traditional equity raise. This move not only democratizes ownership but also expands the potential reach of the club, paving the way for increased engagement and support from a broader audience.
The equity sale initiative by Watford FC represents a significant step towards offering fans a tangible connection to the club beyond match days. While investors may not have voting rights, they will have the opportunity to receive dividends on their investments, creating a sense of shared success and accomplishment.
Watford FC’s decision to sell equity shares to investors, including fans, marks a new chapter in the relationship between football clubs and their supporters. By embracing digital equity and innovative fundraising methods, the club is setting a precedent for how sports organizations can engage with their fan base and build a stronger, more inclusive community. It will be interesting to see how this bold move shapes the future of football ownership and fan involvement in the industry.