SBI Holdings, a Tokyo-based financial services company, has a longstanding partnership with Ripple to introduce innovative solutions in the digital asset space. The recent announcement of the NFT minting service on the XRP Ledger for the World Expo 2025 demonstrates their commitment to leveraging blockchain technology for mainstream events.
The ‘EXPO 2025 Digital Wallet’ project by SBI Holdings aims to enhance the Expo experience by offering a digital wallet app connected to the event. The launch of the ‘Myaku N!’ service within the digital wallet app allows users to access exclusive NFTs related to the Expo activities. This initiative adds a unique touch by limiting the service to 500 users, providing a sense of exclusivity and rarity to the digital collectibles.
Earn and Collect NFTs
Attendees of the World Expo 2025 can participate in various activities both in-person and online to earn and collect NFTs through the ‘MyakuMyaku Reward Program.’ These XRPL-based NFTs are commemorative and cannot be transferred or sold, ensuring their value as exclusive digital assets. By engaging with the Expo activities and using ‘Myakupe!’ electronic money, users can improve their standings and enhance their NFT collection.
The NFT minting service, starting on July 1, allows users to collect original NFTs from the EXPO 2025 Digital Wallet. Additionally, users have the option to create their NFTs by uploading custom images, making the NFT experience accessible even for newcomers to the digital asset space. This accessibility aims to cater to the wide range of visitors expected at the Expo, creating an engaging and interactive experience for all participants.
Exploration and Closure
The NFTs minted for the World Expo 2025 will be viewable in real-time through the NFT explorer Bithomp. However, these NFTs will only be visible until October 13, 2025, when the EXPO 2025 Digital Wallet gets shut down. To further engage users and provide additional benefits, a ‘Myakumyakupon!’ gift campaign will offer lucky draws and prizes to acquire rare NFTs, enhancing the overall user experience and interaction with digital collectibles.
Innovative Applications of Digital Assets
The focus of SBI Group on XRP and NFTs exemplifies the potential of crypto-related technologies to revolutionize the industry. By collaborating with Ripple and introducing the Myaku N! NFT service for the World Expo 2025, SBI Holdings showcases the innovative applications of blockchain technology in mainstream events, setting a precedent for future digital asset integration and utilization.
